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Red Angus Icon Has Died

SHAWANO, Wisconsin – 1AR00904 LJC MISSION STATEMENT P27, at 11 years of age, has passed away. Born on February 26, 2004, he joined the Genex lineup in 2005. Since then, he has become one of the highest selling Red Angus sires at Genex.
Over the last seven years, MISSION STATEMENT has been on the top 10 list for Red Angus registrations six times, ranking as the number one sire for registrations at the end of fiscal year 2010/2011. 

He was truly an iconic sire that had outstanding performance for over a decade. MISSION STATEMENT will continue to be known for his growth, muscle and productive females that exhibit extra body length and capacity.

About Genex

Genex Cooperative, Inc., headquartered in Shawano, Wisconsin, is the trusted provider of world-class animal genetics, progressive reproductive solutions, value-added products and innovative services to members and customers across the U.S. This is accomplished through 950 dedicated employees working in three product and service segments: cattle genetics and reproduction, livestock marketing, and milking and farmstead equipment. Genex is a subsidiary of Cooperative Resources International. Learn more at