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GENEX releases genomic giants

SHAWANO, Wisconsin — GENEX announces limited availability of three new elite genetic merit sires. These include two Jersey and one Holstein genomic giants: 1JE01036 NORBERT {3}, 1JE01028 APPROACH {3} and 1HO12935 SKIPPY.

NORBERT {3}, available only in GenChoice™ sexed semen, debuts at +774 for the Ideal Commercial Cow (ICC$) index for Jerseys along with a +193 JPI™ and +18.3 JUI™. With his +121 combined Fat and Protein (CFP), he’s among the top 12 for the ICC$’s Cheese Maximizer sub-index. Count on this MARLO {2} son for improved longevity and fertility in the next generation: +6.5 Productive Life (PL), +1.4 Daughter Pregnancy Rate (DPR), +1.5 Cow Conception Rate (CCR) and +3.4 Heifer Conception Rate (HCR).

Look to APPROACH {3} – another MARLO {2} son – for creating cows that excel in commercial herd environments with his +$793 ICC$. According to his +309 for the Sustainability (SUST$) sub-index of ICC$, daughters will be healthy, fertile and produce well. This is demonstrated in his +8.6 PL, +1.2 DPR, +2.7 Livability and positive numbers for udder traits that impact culling rate.

The new Holstein sire, SKIPPY, is a Jett son out of a Rubicon that will be available starting Feb. 16. He debuts at an outstanding +1098 for the ICC$ index for Holsteins, +919 Lifetime Net Merit and +2809 TPI®. SKIPPY packs production (+1316 Milk, +148 CFP) with huge longevity (+8.5 PL) and all-round daughter fertility (+3.6 DPR, +6.2 CCR, +3.5 HCR). He also sires desirable body condition (103 Body Condition Score).

For more information or to purchase genetics from these genomic giants, contact your local GENEX representative or visit

GENEX is the trusted provider of world-class animal genetics, progressive reproductive solutions, value-added products and innovative services. As a cooperative business, GENEX serves members and customers - dairy and beef cattle producers - across the world. GENEX is part of Cooperative Resources International. For more information, please visit